Articles from Walker Sands

With Generative AI reshaping how audiences discover, trust and engage with brands, Walker Sands has launched the AI Domain Impact Index to help B2B organizations maximize PR effectiveness. The Impact Index enables smarter earned media efforts to drive brand discoverability in today’s GenAI-powered buyer journeys.

Almost 90% of marketing leaders are more focused on business objectives today than five years ago. However, only about a quarter start the planning process by identifying their desired business outcomes. This disconnect is at the core of the findings in a new report from Walker Sands, a full-service B2B marketing agency.

Walker Sands today announced the appointment of co-CEOs Andrew Cross and Dave Parro as part of a planned leadership transition, succeeding outgoing CEO Mike Santoro, who remains on the Walker Sands board of directors.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has acquired KoMarketing, a B2B demand generation firm headquartered in Boston.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, hit a major company milestone today with its recognition as an Inc. 5000 Fastest-Growing Company for the 10th year in a row. Coming in at No. 4,425, Walker Sands joins the list alongside some of the most successful companies in the U.S., seeing 101% revenue growth since 2018, and 41% growth in the past year alone.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has promoted two members of its Public Relations department. Kellie Sink and Hailey Melamut have both been named Vice President of Public Relations, as they work to strengthen the agency’s talent success and people development initiatives while continuing to lead and grow key PR programs.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, announced two key C-Suite promotions. Andrew Cross has been elevated to President, and Allison Ward has been named Chief People Officer, as the agency looks to further establish its place as a top B2B tech agency.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has been recognized for the third year in a row by the Crain’s Chicago Business Fast 50 list, ranking as one of the fastest-growing companies in Chicago after achieving 271% growth over the last five years.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has promoted four members of its Client Services department, further expanding its leadership team. Rosita Vivanco, who was recently also named the Head of Client Services, has been elevated to Senior Vice President of Client Services, while Kate Nettenstrom, Rachel Cullitan and Victoria Whiting were each named Vice President, Account Management.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has added two key executives to its C-Suite team, elevating Dave Parro to Chief Operating Officer and Mark Miller to Chief Financial Officer.

Walker Sands, a full-service marketing agency focused on accelerating the growth of B2B brands, has promoted four core employees to new positions on the senior leadership team. Annie Gudorf, Payal Pathak, Rosita Vivanco and Drew Hower represent three different departments across Walker Sands — Public Relations, Client Services and Creative — and have each taken on new titles and responsibilities.