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Echelon Masonry Joins the Western Canada Market

Trusted Masonry Provider Brings Proven Solutions and Community Commitment to Western Canada

Echelon Masonry, Oldcastle APG’s flagship masonry brand and North America’s leader in architectural masonry products and materials, is now available in Western Canada. Building on its foundation with predecessor Expocrete’s longstanding local relationships and regional expertise, Echelon Masonry strengthens access to innovative masonry solutions for contractors, architects, designers, and specifiers throughout the region.

“We have established our longevity and expertise in Western Canada with Expocrete, serving as a cornerstone for the evolution of Echelon Masonry,” says Jesse Blanchard, President, Oldcastle APG Canada West. “Paramount to our success is maintaining our Canadian roots with local manufacturing and local service delivered by local team members.”

The move brings together the strength of Oldcastle APG’s North American and Canadian resources -including a global R&D network, advanced manufacturing facilities, and industry-leading training - with a continued focus on regional development and customer service. This integration ensures that Western Canadian professionals and communities receive both world-class innovation and trusted local support.

“We take great pride in our understanding of what our customers need and expect, and that we can continue to manufacture and deliver locally made products that support their projects and specifications,” adds Blanchard. “With these additional resources, we will be able to provide those customers with the next generation of durable, safe masonry solutions that meet the Canadian stamp of approval.”

Echelon Masonry is part of Oldcastle APG’s family of signature brands, offering a comprehensive portfolio of masonry veneers, architectural masonry, insulated wall systems, and structural brick across North America. Through Oldcastle APG University, the brand also provides accredited continuing education courses tailored to contractors, architects, and design professionals, alongside tools like the Masonry Visualizer to streamline the design process.

To learn more, visit https://www.echelonmasonry.ca/.

About Echelon Masonry

Echelon Masonry, part of Oldcastle APG, is North America’s leading manufacturer of architectural masonry products and materials. Its portfolio includes artisan masonry veneers, architectural masonry, insulated wall systems, and structural brick. Since 2015, Echelon has been a trusted source for high-quality products and reliable service partnerships. For more information, visit EchelonMasonry.com.

About Oldcastle APG

Oldcastle® APG, a CRH Company, is North America’s leading provider of innovative outdoor living solutions that enable customers to Live Well Outside. The manufacturer’s portfolio of premier building products includes award-winning brands such as Belgard®, Echelon® Masonry, MoistureShield®, RDI®, Catalyst™, Sakrete®, Amerimix®, Pebble Technology International®, and Techniseal®. For more information, visit oldcastleapg.com.

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