New 750mL eco-friendly, resealable bottles continue to redefine how active, wellness-minded consumers enjoy wine wherever they go
FitVine Wine, the market leader in high-quality wellness wine, is excited to announce the launch of the newest addition to its innovative active bottle line: FitVine Bubbly Rosé. Building on FitVine’s popular line of aluminum wine bottles, the Bubbly Rosé delivers the same zero-sugar, full-alcohol quality wine the brand is known for—now in a crisp, refreshing bubbly rosé designed for active lifestyles and outdoor occasions.
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FitVine Wine Bubbly Rosé Active Bottle
FitVine’s aluminum wine bottles have already changed the way consumers think about enjoying wine. They provide a lightweight, resealable, and unbreakable format that’s perfect for everything from beach outings to backyard gatherings. The new Bubbly Rosé offers that same convenience with a vibrant and refreshing taste experience. With notes of strawberry, peach and citrus, this new choice is perfect for the spring season.
“We are thrilled to introduce the newest member of our FitVine family, Bubbly Rosé, in our game-changing active aluminum bottle,” said Blaire Fraser, Vice President of Marketing at FitVine Wine. “We know our consumers want great-tasting wine that fits their active lifestyles, and this latest addition gives them another delicious, convenient option they can take anywhere.”
Unlike traditional glass bottles, FitVine’s aluminum bottles chill faster and keep the wine cooler longer, making them ideal for outdoor adventures and poolside hangs. In addition to their practical benefits, these bottles are infinitely recyclable and reusable, reinforcing FitVine’s commitment to sustainability and offering consumers a choice they can feel good about.
The 2024 FitVine Bubbly Rosé (SRP $14.99) is bright, crisp, and fruity with refreshing bubbles and flavors of strawberry, peach, and citrus. Like all FitVine wines, it contains zero sugar, low tannins and less than 120 calories per glass—crafted for those who want to enjoy wine without compromise. You can find FitVine Bubbly Rosé online at www.fitvinewine.com and at select retailers nationwide beginning in April.
About FitVine Wine
FitVine® offers delicious, zero-sugar, full-alcohol wines that fit into an active and balanced lifestyle. As a leader in wellness wine and a proud Certified B Corporation, we believe you shouldn’t have to compromise on taste or quality to find a great wine that lets you live your fit, in whatever form that takes. FitVine offers a complete portfolio of red, white, and sparkling varieties that perfectly match life’s best moments. Learn more at www.fitvinewine.com.
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Contacts
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Jack Taylor PR
FitVine@jacktaylorpr.com